Apple on Twitter, stealing from Instragram, exploiting Slideshare, building explainer videos, startup maniacs and much more.
Content Marketing and the Difficult Art of Storytelling
Products don’t tell stories. People do.
Everywhere is Signs | Content & Marketing Weekly
A curated list of Content & Marketing news and artifacts, bits and pieces that made it in the fourth week of February 2016.
What is Content?
In a previous article, we briefly laid out a methodology that allows organizations to steam content. In this second installment, we’ll look at the concept of “content” and at what it really means.
The Good, the Bad and the Useful
A few thoughts and experiments on turning other people’s bad content and posts into a source of good material for your own profit.
The Lean Content Generation Machine
A walk through the essentials of a lean process which will ensure that you and your organization will have access to a constant stream of material and content. Get ready of a decade of changes!